Arqus Joint Programme Training – Module 4 “Marketing Joint Programmes and recruiting international students”

One of the goals of the Arqus European University Alliance is to develop Joint Programmes at all levels, offered jointly by two or more participating Arqus institutions. 

To support interested academic and administrative staff in this endeavour, the team of Arqus Learning Pathways has designed a series of training courses at different levels and on different topics relevant to the design and implementation of joint programmes.

The trainings are designed as modules that can be attended separately or consecutively. The upcoming trainings have been structured as advanced modules aimed at supporting the development and implementation of individual programmes, and they are also available to all interested participants.

The training courses will be conducted online, and access links along with additional information will be provided to all registered participants by email.

Advanced Module 4: Marketing JD Programmes and recruiting international students

Participants will be introduced to the main concepts of marketing and to the main criteria of promoting joint programmes to an international audience. A general overview of recruitment tools and their applicability will be followed by a focus on real life with the case study of the Arqus Joint Master’s Programme in International Cybersecurity and Cyberintelligence.

Trainers: Maria Bazuelo Roldán (Cyberactioning Project Officer – Arqus Joint Master’s Programme in International Cybersecurity and Cyberintelligence Administrative Officer), Mattia Gusella and Camilla Andreani (University of Padua – Global Engagement Office)

Registration deadline: 16 June

Learn more about Arqus Joint Programme Trainings here.